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Guest blogging

Inviting guest bloggers to contribute to your company's blog is an excellent way to drive different types of visitor to your site. You not only benefit from your guest's expertise, you also benefit from their extensive social network. They can share and promote each blog post on your behalf. The whole is worth more than the sum of the parts, as they say!

We can produce entertaining guest blog posts for you, written from a different perspective and allowing you a broader range of topics to complement what you already provide to your customers.

We blog about anything we're interested in that you agree your customers would also be interested in. Typical topics include, but certainly aren't limited to:

  • Business 
  • CRM
  • Marketing
  • Sales
  • Security
  • Software As A Service (SaaS)
  • Technology
  • Web design

Guest blogging to underpin your marketing strategy

There should be an underlying theme to your blog. So choose a guest blogger who understands your target audience and is prepared to write about topics that reflect your overall marketing strategy.

Approach

We meet with you to discuss your objectives, recommend working titles for suggested posts. We then build a realistic timetable of posts that also fits in with any offline or online events you're running, to maximise the exposure of your blog. 

Examples of guest blogging

Here are a few examples of guest blogs we've written for technology clients:

Informed buyers are forcing Sales and Marketing to finally uniteThe Ten Commandments of CRM according to Sales People and Are you listening carefully to your customer Stakeholders? for SalesMethods, a Salesforce Partner

Is your website a true reflection of your business?, Meet Nemesis Neil - web design and rollercoaster aficionado! and Pleased to meet you, inveterate web noodler! for digital design agency, CBJ Digital 

Award-winning guest blogging

Guest blogger Vanessa Hunt was awarded Gold and Silver awards in Discover CRM's Writers' Awards 2017. She won Gold in the Best Article category and Silver in the Best Writer category. Visit Discover CRM's website for further details of all CRM blogging award winners.